What is behind Apple x ISSEY MIYAKE iPhone Pocket?
Apple has also joined forces with Japanese fashion label, ISSEY MIYAKE to present an exclusive product; the iPhone Pocket. The wearable pocket is created to be a practical and fashionable price of carrying an iPhone as well as to apply both fashion and technology in the common Apple fashion.
What Is the iPhone Pocket?
iPhone Pocket is not just any phone case. It is a 3D-knitted pocket that fits any iPhone, not to mention other small necessities, such as AirPods or cards. The pocket is inspired by the concept of a piece of cloth that was introduced by ISSEY MIYAKE and has a seamless knit that stretches and fits what you put in the pocket.
Its ribbed texture and stretchy structure defend your phone and discloses it to some extent through the fabric a combination of art, comfort and innovation.
Partnership between ISSEY MIYAKE and Apple.
This partnership is all about craftsmanship, simplicity and creativity. All iPhone pocket are designed in Japan, relying on the superior design of ISSEY MIYAKE and designed by the Directive of the Apple Design Studio to help it be in complete harmony with the look and the feel of iPhone.
Design Director of MIYAKE DESIGN STUDIO, Yoshiyuki Miyamae calls it the pleasure of wearing your iPhone your way.
Colors and Styles
Apple and ISSEY MIYAKE are selling the iPhone Pocket in two straps styles:
Short Strap Design
- Lemon
- Mandarin
- Purple
- Pink
- Peacock
- Sapphire
- Cinnamon
- Black.
Long Strap Design
- Sapphire
- Cinnamon
- Black
The colors are considered well to go with iPhone models such as Sapphire iPhone Pocket with Sky Blue iPhone Air or Cinnamon Pocket with Cosmic orange iPhone 17 Pro.
Price and Availability
iPhone Pocket will start being sold on Friday, November 14, in selected Apple Store outlets and apple.com. in: The U.S., South Korea, the UK, Italy, Greater China, and France.
Prices:
- Short Strap Design – $149.95 (U.S.)
- Long Strap Design – $229.95 (U.S.)
You may go to an Apple Store or shop online and combine and match colors and styles – timely enough to get some gifts.
Why you’ll love it?
The iPhone pocket is not just any fashion accessory but a statement item that is worn. You can tie it to your bag, cross-body or carry it in your hand, it is a new and trendy method of keeping your iphone close.
Its simple Japanese design combined with the precision of Apple will be the best example of the intersection between technology and fashion, the iPhone Pocket.
